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AURORA Energy has scored a six in becoming a Hobart Hurricanes Community Partner for the next three seasons of the women’s and men’s Big Bash League (BBL).
The Hobart Hurricanes and the Big Bash League have become an integral part of the Tasmanian summer. Both the men’s and women’s games bring thousands of people together at NINJA Stadium every cricket season.
As an Official Community Partner of the Hobart Hurricanes, aspects of the sponsorship deal includes:
a focus on supporting the Hobart Hurricanes WBBL players to share their stories more prominently in the Tasmanian community;
a ‘VIP’ access line for customers that utilises Aurora Energy’s digital channel, aurora+; and
significant branding across NINJA Stadium including naming rights to the “Aurora Energy Hill.”;
Additionally, Aurora Energy will be supporting taking cricket to thousands of Tasmanian school children, helping to make sport as accessible as possible to Tasmanian families.
CEO Nigel Clark said Aurora Energy’s clear focus is on supporting the Tasmanian community and working with like-minded organisations was vital to sharing our brand across Tasmania.
“The Hobart Hurricanes have become not only a great sporting organisation on the field, but off it as well. We are absolutely bowled over by the efforts of Cricket Tasmania to share the values of sport and community with as many Tasmanians as possible.
“Sport is a key part of our broader community. It brings people together, promotes health and well-being and helps us build social connections that are vital for living full and happy lives.
Cricket Tasmania CEO Dominic Baker said it was exciting to get Aurora Energy on board as an Official Community Partner of the Hobart Hurricanes.
“It going to be great to see people sitting on the newly renamed ‘Aurora Energy Hill’ and watching our men and women hitting the ball out of the park this season.”
“We recognise the community approach of Aurora Energy in supporting Tasmanian’s as one that greatly aligns with our own.
Mr Clark said that the development of a Tasmanian Intellectual Disability Team and Tasmanian Indigenous Team demonstrated a real a community focus that the company is pleased to support.
“Like any good opening partnership at the start of an innings, Aurora Energy and the Hobart Hurricanes will work hand in glove to keep supporting the Tasmanian community over next three years.
“We are so proud to be Tasmania’s only 100 per cent owned and operated energy retailer and to be part of the Tassie community. Working with meaningful partnerships like the Hurricanes helps us contribute to making Tasmania a great place to live.”